AI Agents Are the New First-Class Users

Businesses are no longer designing digital experiences only for people. AI agents are becoming users too.

Websites were built for humans to read, navigate, and interact with. AI agents introduce a new type of user that can understand information, interact with systems, and complete tasks on behalf of people.

A digital presence designed only for human visitors is no longer enough.

This shift means businesses need to:

• Make their business understandable by AI agents.
• Enable agents to interact with business systems securely.
• Support a future where people and AI agents interact side by side.

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